Appetite balancing is common across the animal kingdom, including slime molds, cockroaches, spiders, cats, dogs, mink and non-human primates. Some species turn out to have two appetites. Others have five appetites for specific nutritional requirements: three for the main macro-nutrients (protein, carbohydrates and fat) and two for specific micro-nutrients (sodium and calcium).
If a species were to have a separate appetite for each necessary nutrient, they would need complex biological systems. Species have evolved to focus on the nutrients that are needed in very specific quantities. For other things, natural diets were rich enough for them to automatically get enough of the other nutrients needed. In a food environment that is poor in one of the essential nutrients, individuals will eat more of other items in order to keep up the calorie requirements.
Humans are among the five appetite species. People typically need 15% to 20% of daily calories from protein. It turns out that humans are living in a protein dilute, energy-rich environment. Between 1961 and 2000, the proportion of protein in an average US diet fell from 14% to 12.5%, with the balance made up fats and carbohydrates.That shift was the only way people could maintain target protein consumption was to increase total calories intake by 13% - more than enough to create an obesity epidemic.
Experiments have shown that most of the extra calories eaten by those on a low protein diet came from savoury snacks, especially those tasting of umami, the signature flavour of protein. The protein-deprived were craving things that tasted of protein, even though composed of carbohydrates.
Ultra-processed foods are designed to be irresistable, and tend to be low in protein (expensive) and high in cheap carbs and fats. Such foods include pizzas, crisps, breakfast cereals, sweets, bread, cakes, mayonnaise, ketchup and ice cream, items which make up more than half of a typical US and UK diet - with some people eating these almost to the exclusion of everything else.
Our appetite for protein is stronger than our ability to limit carb and fat intake, so when protein is scarce, our appetite for it overwhelms the mechanisms that normally tell us to stop eating fats and carbs. Ultra-processed foods also contain very little fibre, which is filling and puts a brake on our intake.
How to manage your appetites
- Calculate your protein target by looking up the daily energy requirement for your age, sex and level of activity. (This is can be done with the Harris Benedict equation calculator, available on many websites).
- Work our the proportion that should come from protein by multiplying that figure by 0.15 (to give the 15% of energy from protein). Depending on age, you might need to use the multiplier of 0.18 (for 18% needed by 18 to 30 year olds), 0.17 (for the 17% needed by those in their 30s, or 0.2 (for those over 65 who need 65%).
- Divide the resulting number by 4 to get the number of grams of protein a day you should eat. ( gram of protein contains 4 kilocaolories of energy.)
- Then work out how to obtain that protein from protein-rich foods such as meat, fish, eggs, dairy, pulses, nuts and seeds. The protein content is often listed on food labels, or available online.
- If you eat this amount of protein, it will satisfy your protein appetite and automatically ensure you don't overeat carbs and fats you won't need to track these at all).
- Make sure you supplement the high-protein foods with mostly wholefoods, mainly plant-based, which will also supply your fibre needs.
- Most importantly, avoid ultra-processed foods by keeping them out of the house.